Jacob Cornelius – SEO & eCommerce Growth

Published: February 2026 | Reading Time: 17 minutes Backlinks remain one of Google's top ranking factors in 2026. While the SEO landscape has evolved dramatically, the fundamental truth remains: sites with more high-quality backlinks rank higher . But link building has become increasingly sophisticated—spammy tactics that worked years ago now result in penalties, while ethical, strategic link building delivers sustained ranking improvements. This comprehensive guide reveals the exact link building strategies that work in 2026, how to execute them at scale, and most importantly—how to avoid the costly mistakes that can destroy your rankings overnight. Why Backlinks Still Matter in 2026 Despite Google's algorithm becoming more sophisticated with AI and machine learning, backlinks remain a critical ranking signal. Here's why: Backlinks Signal Three Critical Factors: 1. Author...

Published: February 2026 | Reading Time: 16 minutes In 2026, Google's algorithm has become increasingly sophisticated at evaluating content quality through E-E-A-T : Experience, Expertise, Authoritativeness, and Trustworthiness. These quality signals now play a decisive role in determining which content ranks at the top of search results—especially for topics that impact people's health, finances, safety, or major life decisions. This comprehensive guide reveals how to build demonstrable E-E-A-T signals that convince both Google's algorithm and human users that your content deserves to rank #1. What Is E-E-A-T? E-E-A-T is a framework Google uses to assess content quality. It's not a direct ranking factor but rather a set of quality signals that Google's algorithm evaluates to determine if content should rank highly. In December 2022, Google added an extra "E" to the framework...

Local SEO has become the most critical marketing channel for businesses serving specific geographic areas. With 46% of all Google searches having local intent and 76% of people who search for something nearby visiting a business within 24 hours, mastering local search optimization isn't optional—it's essential for survival. This comprehensive guide reveals the exact strategies successful local businesses use to dominate the Google Map Pack, outrank competitors, and convert local searchers into paying customers in 2026. What Is Local SEO? Local SEO is the practice of optimizing your online presence to attract more business from relevant local searches. These searches take place on Google and other search engines, with users looking for businesses "near me" or in a specific location. Unlike traditional SEO that focuses on ranking nationally or globally, local SEO targets customers in your immediate ge...